- Keeping the navigation simple and effective - In the entire realm of the web site business the stickiness always plays a very crucial role in the success story of a particular web site. Stickiness of a site can be defined as the time of a visitor’s stay and exploration of a site. Now in order to make it big on the stickiness factor, a designer must have a major investment in planning the way of navigating links on the site which is going to be, in turn, the determinant factor of a site’s stickiness. In order to do so, the question, what exactly would a visitor do immediately after opening a site, becomes an important one to ask. The most probable answer to this would be that they would go through the information and stay back a while browsing around through other pages to find stuff of their interest.
- Designing a neat Layout - A neat layout which utilizes loads of white space certainly ends up boosting up the look factor of a site considerably. While keeping the focus on content, using simple accessible fonts will avert the site from being an absolute mess.
- Use of pure CSS Program – Although a lot of program developers and designers may still have a thing or two for table based websites, any sensible man must realize the inevitable fact that there is a steady and continuing shift from the aforementioned to a notion of pure CSS websites. This has certainly a lot of advantageous range of factors like for instance the convenience, capacity to reprocess along with the fact that there will be a considerable reduction in the size of the file. Moreover, it will also result in a better control over the appearance factor of a particular website.
- Ensuring an optimal loading time – To ensure that the load time is comparatively lower is very important. To achieve this, one has to ensure the following:
- Minimal use of Graphics, Flash and scripts as they result in huge file size.
- Optimization of the HTML and script code to ensure that the web site does not carry unnecessary tags or idle scripts.
- Using SSI files in probable places as they, once accessed from the server, continues to exist in the cache location. As a result, on later requirements they will load more rapidly.
- The scalability factor of Web site – A designer must ensure that both the code and design are scalable. With gradual technological advancements, the computers & the peripherals like the monitors keep increasing the configuration besides varying it. Hence it has almost become next to impossible to check a site in all kinds of platforms and screen sizes.